beginners corner

Learn how to invest by selling stock options.

Alan Ellman guides us through his system of options trading so
you too can become
CEO Of Your Own Money.

See how we have helped thousands beat the market consistently on their way to financial independence.

* Important Disclosure: The information contained herein should not be construed as personalized investment advice, and should not be considered a solicitation to buy or sell any security or engage in a particular investment strategy. Read Full Disclosure

What Our Clients Say

What I am most impressed with is the cleverness, yet simplicity that Alan’s system is built upon. It is written for the average person, The Blue Collar Investor.

– Dave Lindahl | RE Mentor, Inc

My wife and I recently purchased both of your books. They are clearly written and the examples are easy to understand as we have learned a lot of new information.

– John and Beronica R. | Allen, TX

The thing I like the most about Alan’s covered call plan is that if you do enough research on the stock at the outset, you can feel comfortable owning it even if it goes down.

– Danielle H | Valparaiso, IN

I want to thank you also for the incredibly good lists and articles that you and your team are putting together. I have learned so much from reading your articles and studying the weekly lists that I am feeling far more confident that I can invest much more wisely.

– Steve Sorensen

Recent Blog Posts    |  Visit The Blog (Weekly Training Articles & Commentary)

Analyzing Covered Call Writing Trades to Enhance Our Trading Skills: A Real-Life Example with The Clorox Company (Nasdaq: CLX)

One of the best ways to elevate our option-selling results is to analyze real-life trades. On August 3, 2021, Mark shared with me a series of trades he executed with CLX. His conclusion was that he was currently in a $250.00 net credit position. I will break down these trades into 3 stages. I ask […]

8 Comments Continue Reading →

Game Plan When Our Cash-Secured Puts are Exercised

When we sell cash-secured puts, we have selected a stock or ETF based on sound fundamental, technical and common-sense principles. We generally select out-of-the-money put strikes that meet our stated initial time-value return goal range. Once the trade is executed, we move to position management mode. This article will highlight the choices we have available […]

18 Comments Continue Reading →

Monitoring Our Collar Trades with the BCI Collar Calculator

The collar trade is a covered call writing trade with a protective put. The active leg of the trade is the short call. When exit strategy opportunities present, we make the appropriate trade adjustments. These can be incorporated into our BCI Collar Calculator. This article will highlight a hypothetical trade where the short call is […]

26 Comments Continue Reading →