Definition 

A stock split is a change in the number of shares outstanding (in circulation). The number of shares is adjusted by the split ratio, e.g. 3 to 1. In this case, 100 shares splits to 300 shares, however the share price is cut in third. Thus, the cost and current value of the investment remains the same, however the number of shares owned increases, while the price per share decreases. This facilitates retail investors to own shares in round lots in that they can buy more shares for less money.

Is a stock split an asset or a liability? 

There are those who feel that a stock split will automatically result in a share price increase. Research seems to disprove this theory. However, a split will oftentimes occur after a significant run-up in price, and a continuation of this trend is likely. I give credence to a stock split that occurs after such a price increase, and look at the company’s chart to evaluate the momentum associated with this appreciation. When the technicals confirm the split as legitimate, I consider the event as another plus in that stock’s column of assets. On the other hand, if the chart paints an ugly picture and a split is announced, it is likely that the Board of Directors is desperate and looking to garner interest in a deteriorating asset. In this instance, the split should be viewed as a liability.

 A real-life example: SHOO  

Early in 2010, SHOO announced a 3-for-2 stock split. This means that for every 2 shares owned, 1 additional share would be distributed. The value of the shares will be worth 2/3 of the current value at the time of distribution so the capitalization (price x number of shares) remains the same. Let’s look at the chart to evaluate whether this split represents an asset or a liability:

SHOO as of 4-17-10

This is a beautiful chart, uptrending with confirming indicators, describes an authentic split and is an asset in the column of parameters for this equity.

Next, let’s view the current options chain. Assume we purchase 200 shares (that rounds off nicely!) and sell the May $55 calls as the stock is trading at $53 per share:

SHOO- options chain

The $55 call generates $165 per contract, or a 3.1%, 1-month return  ($165/$5300) with additional upside potential of 3.8% per share if the stock climbs from $53 to $55 and assignment occurs ($200/$5300). Let’s next view the impact this split will have on our covered call position both pre- and post-split.

Pre- and post-split comparison

Pre- and Post- Split Comparison

The major difference is that prior to the split, each contract delivers the conventional 100 shares while post-split each contract will deliver 150 shares. This is known as a non-standard contract. If the split had been by an even number, such as 2 for1, the number of contracts would simply double and would deliver the standard 100 shares. For example, if a $50 stock splits 2-for-1 and we sold one $50 call, after the split we would have sold two $25 calls and our cost basis would be $25, with each contract delivering 100 shares. See page 179 of Cashing in on Covered Calls for an example of a 3-for-1 stock split.

Conclusion: When the economy is on the upswing and the stock market shows a bullish trend, stock splits are likely to become part of our covered call lives. Since the downturn in the market in 2008, stock splits have been few and far between. With the recovery starting in 2009, investors have witnessed the beginning of a resurgence in splits like the one shown in this article. As the market strengthens we would expect that number to increase. It is important to recognize quality splits from imposters and to learn how the splits impact our option contracts.

Alan Ellman’s Encyclopedia for Covered Call Writing:

This week our general members (on our mailing list) and premium members will be receiving email information on early bird ordering of my new book. You will also receive a coupon code for member discounts. Premium members will also receive their additional premium member discounts. Shipments will begin by Thursday or Friday.

To join the BCI mailing list:

/joinfrnds.shtml

To learn how to become a premium member:

/membership.shtml

For information on my new book (pricing to follow in the email):

/book.shtml

Many thanks to our members for your inquiries about my latest publication.

Market tone:

Economic reports leaned to the positive this past week:

  • Retail sales rose by 1.1% in September double the analyst expectation and the largest 1-month gain since February
  • As a result of the FOMC assessment that “economic growth remains slow”,  Operation Twist” was adopted. This unusual bond-purchasing program is designed to lower long-term borrowing rates to stimulate spending
  • The trade deficit remained unchanged despite a record gap with China. Some economists believe that China is artificially keeping its currency low to boost its own exports
  • Congress approved free-trade agreements with South Korea, Columbia and Panama anticipating increasing exports by $13B per year

For the week, the S&P 500 rose by 6% for a year-to-date return of (-) 2.7% including dividends.

Not infrequently you have seen me use the term “cautiously bullish’ when stating my personal assessment of the market direction. When the market was trending down I received many emails asking me “why so bullish?” After it bounced off support and moved back up, many of you inquired “why so cautious?”  This is the nature of market pyschology and explains why the VIX has been out of control until recently. I decided to devote part of this week’s article to respond to those valid inquiries:

Why so cautious?:

  • Markets declined worldwide in the 3rd quarter mainly due to concerns of the European debt crisis
  • Fears related to Greek insolvency and contagion in the European monetary union remains a major concern
  • The US consumer is facing high unemployment, excessive debt, declining housing prices and faltering retirement savings
  • Europe’s ability to buy our goods and services is another concern
  • Recovery is much too sluggish
  • Consumer confidence needs to get a boost

Why so bullish?:

  • Earnings and revenues…our corporations are doing great. This site anticipates another robust earnings season
  • Housing prices appear to be bottoming
  • Savings rates are improving
  • The health of  our banks has dramatically improved
  • Low-interest refinancing has injected more liquidity into our economy
  • Energy prices have decreased helping both consumers and corporations
  • US Treasury bonds is still viewed as the safest resting place for global investors

Years ago it seemed so much simpler. Look at a company’s fundamentals and technicals and make a decision. We juggled three balls back then, today we juggle six or more… Greece, Italy, Germany, incompetent and mean-spirited politicians, terror threats, too many wars, an almost depression, investors needing a higher dose of valium and the Yankees losing in the first round!

Assessing Market Tone

The good news is that these challenges can be overcome through fundamental analysis, technical analysis and common sense principles. Once a market assessment has been made a non-emotional investment plan can be constructed. My approach is cautiously bullish, one man’s opinion.

Summary:

IBD: Confirmed uptrend

BCI: Cautiously bullish for reasons stated above.

Much success to all,

Alan (alan@thebluecollarinvestor.com)